The Director, National Broadcast Academy, NBA, Engr. Ajibola Abiola has decried the high rate of fake news in the social and mainstream media in Nigeria, insisting that the Academy is committed to fighting the menace.
This was made known in a press release made available to our correspondent.
Engr. Abiola said, fake News is an unethical practice in the media industry, which can be attributed to poor regulation. NBA has concluded plans to repackage its curriculum, emphasis will be placed on ethics in broadcasting and news circulation.
According to Abiola, if the media practice is done the way it ought to be, the spread of fake news will be reduced.
The statement thus read;
“We believe that if people are brought to the knowledge of ethics in broadcasting, the issue of fake news will be brought to the barest minimum. If you must address a large number of persons, there are ethics you must follow and adhere to so that you won’t just go out there and start telling people about or imagine certain things that are not there.
“So we at NBA, we are trying to make sure that all our trainees are fully imbibed with ethics of broadcasting and that is what we are doing,” he said.
The federal government is making efforts to curtail the menace of fake news, saying the Academy is doing all it can to assist the government in dealing with fake news which he says affects the polity.
A large chunk of fake news in circulation emanate from the social media, attributing to the activities of unprofessional.
“They don’t know anything about broadcasting, mass media or what media practice is all about. They don’t know that the media is a sensitive arm of government. The media occupies the fourth arm of the realm after the Executive, Legislative and Judiciary arms of government” he said.
The media practitioners as the intermediary between the people and the government, saying they bring interface between the leader and the led.
Information dissemination requires absolute carefulness both ways, the Director said accuracy and factuality is the heart of mass media, a culture he said unprofessional practitioners do not have.
He added that the NBA is ready to impact the knowledge of ethics to all those who want to go into the media industry either as Broadcasters or online media Practitioners.