2 things that boosted my career – Wizkid  

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MTV EMA 2021 winners

Ayo Ibrahim Balogun aka , a Grammy winner, has explained how understanding and learning the business side of his music helped him advance in his career.

recently revealed this during the unveiling of his deal.

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One of the most amazing things he did to boost his musical career, according to the father of three, was his understanding of the business side of music.

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During a conversation with Wizkid, ’s founder, Thomas Jacob Hilfiger, praised the musician for being a successful businessman and singer.

“If you want to live a nice life, you’ll need money, but if you’re Wiz and you’re selling out the 02 and your hits are at the top of the charts, you’ll need management and you’ll need to keep an eye on the management.”

“It’s amazing you said that about the business side of things,”

Wizkid responded, “because I’d like to point out that I think learning the business side of my music was one of the most amazing things I ever did for myself, you know, and I was very careful in the deals I went into, I was very thorough with my deals, I was very thorough with what I wanted, and business was very important.”

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